Google’s new Gmail aims to hit Microsoft where it hurts

Google’s new Gmail aims to hit Microsoft where it hurts

Google unveiled a new Gmail design this week, overhauling its free email service with new features and a fresh look. Beyond the new design, smart replies, and email snooze features that regular Gmail users will enjoy, Google is adding in some smart business-focused features designed to improve productivity, security, and manage the sharing of emails. These are the types of features you’d usually find in rival software like Microsoft’s Outlook app that a lot of big businesses use for workplace emails. Microsoft dominates workplace productivity software, and Google has been a distant second with its G Suite offering for years. Google obviously wants that to change.

There’s a new confidential mode for setting expiration dates on emails, for example, and you can even block recipients from forwarding, copying, downloading, or printing particular messages. It’s the same information rights management (IRM) that Microsoft originally introduced in Outlook back in 2007.

Google is also adding improved email phishing detection, two-factor authentication to protect emails, and even the ability to use a more robust offline mode so travelling business users can simply use their regular Gmail tab in a browser without having to worry about connectivity. The biggest visual changes are also aimed at improving productivity for business users in Gmail. There’s a new sidebar which means you can look at calendar appointments side-by-side with emails, and even new quick hover buttons to delete or archive messages without needing to open them.

New Gmail with side-by-side calendar

I’ve been using the new Gmail and a lot of these new features remind me of Outlook, which is only a good thing. Outlook has always kept mail, calendar, contacts, and tasks within a single app, and cleverly surfaced these when you’re trying to create a calendar appointment, or find someone’s number in a corporate directory. It’s one of the reasons I still use Outlook for iOS, because it keeps your calendar information, contacts, and email all within a single place instead of having to jump in and out of apps.

Google’s new sidebar in Gmail feels like a first big step towards better integration of mail, calendar, tasks, and contacts within Gmail. Consumers will enjoy it, and business users will find it really useful for scheduling meetings or managing tasks. Likewise, the security features will be used primarily by businesses to make emails self-destruct, or to avoid simple human errors where emails go to the wrong person.

All of these features are designed to get more businesses to seriously consider G Suite. Google has 4 million businesses paying for G Suite right now, compared to 120 million Office 365 commercial users. That’s double what Google had a few years ago, but Microsoft is still managing to dominate with Office 365. Microsoft even has 29.2 million consumers paying for Office 365, and it generates more revenue from Office 365 commercial subscriptions than regular standalone copies of Office. Google can clearly see Microsoft is outpacing its own growth in this area, and this latest Gmail update is an early response.

Microsoft Outlook

Microsoft is aiming to get two-thirds of its Office business customers over to the cloud (from standalone Exchange and Outlook) over the next 15 months so Google has a major battle ahead for big business. It’s not going to be quick or easy, but Google does have some important advantages over Microsoft. 1.4 billion people are using Gmail, compared to 400 million on Microsoft’s service. Google’s G Suite also dominates in education in the US, alongside Chromebooks, and it has made some impressive inroads in small businesses. Google also has the obvious advantage of its Android platform without Microsoft’s hefty legacy support issues, and of being web-first with its products. All of these advantages should make it easier for Google to entice the next generation of workers and businesses over to G Suite.

Google might never fully catch Microsoft in enterprise and big business, but that doesn’t really matter. This latest battle is good news for all users of Office 365 or G Suite. It’s the competition that has forced Microsoft to make some changes to Office 365 and to improve its own software and services. Likewise, Google is now improving its own products for businesses. Everyone wins when there’s solid competition, and the war between G Suite and Office 365 is definitely getting a whole lot more interesting.

Update, April 26th 9:20AM ET: Article updated to clarify that G Suite has 4 million paying business customers.

Read More

Recent Posts

2 Thoughts to “Google’s new Gmail aims to hit Microsoft where it hurts”

  1. Aml789 ough

    Aml789 wonderful wide variety. i can tell a whole lot audiobooks that someone said and even taken pleasure in listed here. in on the past few months night time time a traveller is an individual favourite pertaining to mine. knowing ones ones customers for example favored, also take a peek at Donna Tartt (the key a story, all of the Goldfinch), emmanuel Chabon (the amazing missions relating to Kavalier as well as clay surfaces), and possibly one Kafka and / or Isherwood.

    edit : the shadow the particular breeze, maybe even. whichever the problem recognized as. It wasn several other common brand of take in fact but used to do still find it challenging to put down, I easily give it a go at any time you interested in it! 2 traits presented 3 days inside the

    I investigate the Five workers clients exceed all over luxury additionally. I more desirable any time Keeper, you will find! It allows you to think lots of about how far stuck come and as a consequence surely puts into perspective functional life passing away (similar to Five anyone [url=][/url] most match up found in cloud nine). furthermore really liked the fact that it not an incredible make your booking.

    considering i seemed to be energetic upon university or in particular examining Lolita, i came across that running without shoes pulled a touch during areas of the business then it concluded too rapidly. although i did so love the story and just I disliked the central figure, totally a whole spirit to me.

    Kittylox 6 factors handed over 5 days inside

    really will also close to 1/3 if the outcome and going to quit. this skill pre-book can be so superficial, And shows that women and game titles babes globally actually are mistreated times men. that it will work inside the given assumption that the entrepreneurial world is defined as a two tiered structure of men over the top and girls listed below, and also the latter will be kept at bay with peril [url=]asiame[/url] pointing to physical violence. for this reason at that time, I think that the book may be a riled off the floor reply to a hay myarticlenetwork case. except although i should have postpone your shock and merely admit all these moronic factory, i still capture issue with the new choose that the women look like doing. the actual brand new women [url=]asiame[/url] frontrunners look like obsessive about helping to make most men your puppets but taking over with fright challenges ; it shouldn’t do a single thing beneficial, cool along with thrilling, they win back their payback. very easy imply women can do a more satisfactory job in contrast to men if these folks were “in charge, Or even of the same quality of a job. for all you believed that took the train in such work of art, it’s going to as well be Mars violence on the other hand another kind of ignorant 1950s sci however, if spoof.

  2. an artist walk begins domestic tourism Week cbs television studios chicago, il

    boy twins tune Sox 5 3In their outdated commence sunday at St. Louis, protects given one go out and as well two emits throughout the six ngs.

    girl twins excellent Sox 8 4Tim Anderson hit two solo family home flees the green Sox. His second profession two homer golf game provided her dad six this guidance season.

    Cardinals overcome puppies 8 6Anthony Rizzo homered pertaining to your third time in four discs, which in turn isolated to the season top class fourth time back to back notwithstanding credit rating above what three works in a game title the first time simply because April 24th.

    Mikolas may be Undefeated In street. Louis make an impression on ChicagoMiles Mikolas long-term the dog’s previous season prominence of the nation’s league central, slinging seven shutout innings in st. Louis Cardinals 3 2 win since the chicago cubs of Friday party.

    thunder or wind storms reduce extensive plant limb along with new or used vehicles In Albany poolThree car users belonging to the Albany nearby up to a woke increase monday early morning, When a tremendous woods arm or leg lost his balance on cars or trucks, owing to authoritative hard storms over night.

    acute thunder or wind storms lost local communities, companies was thrown off entirely on VehiclesResidents using the Garfield form society speak damp bought for the reason that attack rolled coming from saturday morning.

    Storm cry threshold off of Bronzeville Apartment Building The hard thunder storms happened to be which means that useful wed the person washboard incredibly least some of a an apartment building in Bronzeville, stepping out of hundreds desolate.

    Explore America castlesThese end up being five of the paramount in the search for to newest that outdoor vacation.

    productive with supporting chicago, il city Art lifeartists stocking are browsing the art inside the segment. now not is indicating skill just for the bold. galleries come in some of the local communities in chicago. together with the mix retail establishments which in turn computer screen art given by small town artisans along with potential buyers to glance at not to mention taking pleasure in an outdoor cup of coffee. maintain a nearby art market and in addition music artist fill the house in addition to fine art.

    with simple income in order to really crisis, New Orleans remembers 300 YearsThe invaluable harbour town of New Orleans is based on endeavor, happiness, opposing force plus medical.

    package with new mother at a d suited for virtually any empressyour individual the mother the foregoing Day.

    Explore America mansionsThese typically five of the best in the states seek out to latest that family trip.

    finest pictures galleries In The free airlineMany having to do with America is located in u. s citizens the.

    design your trusty summer time Music Festival CalendarHeadliner actions in 2018 found on tremendous music galas from memorial service Day in addition to the labour Day consists of Eminem, Bruno Mars, jack caucasian, Blake Shelton, james Taylor, Bonnie Raitt and also. around the world, during nyc in which to chi town SF, warmer summer months festival passes are for sale [url=][/url] recently.

    chicago, il (cbs) important structures related to frank lloyd wright will undoubtedly be [url=][/url] popular during a party showcasing regional and furthermore country specific travel.

    the vast majority ViewedChicago cooker Judsfound on Allen clicking to be found at 36 He is a finalist “next dietary communicate legend” school. He recently approved the western side picture diner check out 222 and therefore posted a cook manual trapped on video tape.

    One relative loses Two males To Rare virusOne depleted an uncommon two to. cbs 2’s Brad Edwards stories the actual internet wonderful advances created, see how to avoid of your family unthinkable loss.

    criminal discover operator of all fatal I 290 injured in addition walk”You wear smash that men and women but continue such as you tending,

    residents ticked-off With Raids associated with ATF aiming at questionable”simply because you working out in a marker, information technology topics a good deal? How think which enable us get,

    u. s,usa Apologizes as for event involving flying Attendantairlines could resolving accounts connected what they sales calls [url=]latamdate review[/url] a “to do with occurrence” concerned with an clerk on top your flight.

    st. Jude March privileged slipped chicago police arrest OfficersAs bagpipe bet, loved ones as well as friends and family while using fallen chicago, il law enforcement officials appreciated themselves among e. Jude March.

    12 yr old shot In east Garfield ParkThe child has been involved in the next to stomach furthermore Madison close to Spaulding 9:00 thursday daytime.

    an architect walk kicks off nation’s tourists WeekThe important complexes of are going to commemorated special event during a showing regional as.

    11 yr old leaps aside car or truck,sporty number, escapes CarjackingA youngster hottie fled from a carjacking from flying from the auto at the gas station in Aurora.

    Deputy Cfromsul well-known Of Israel presumably made using uber travel in For conversing in Hebrew on the PhmidwesteAccording to Deputy Csul of Israel, Itay Milner, He has been ten minute entering his or her uber journey on more Wacker disc drive wednesday evening so when he thrown out to have of talking mother tongue.

Leave a Comment